Furahaa Group, a popular brand specializing in plant-based fast food and vegan products, is venturing into the realm of digital finance by making their FURA tokens available on the INX platform. INX is a regulated marketplace where digital securities and tokenized real-world assets can be traded, providing investors with a secure platform to invest in Furahaa's equity and enabling individuals worldwide to back businesses with a strong mission. The tokens are set to be listed on November 20, 2024.
Fractional ownership with Blockchain security involves owning a portion of Furahaa Group using FURA tokens, with each token representing a share of the company's ownership. These tokens are created based on the ERC-1404 standard on the Ethereum blockchain, which is well-known for its secure and compliant features that guarantee safe and transparent transactions.
Arthur Devillers, the founder of Furahaa Group, expressed that their collaboration with INX allows for broader access to equity in Furahaa Group outside of the usual markets. This means that more people can now invest in Furahaa tokens, and the company is dedicated to achieving sustainable growth and promoting financial inclusivity.
Furahaa Group, a company named after the Swahili word for joy, has experienced significant growth since 2015. Their Furahaa Express stores have expanded to multiple locations in Europe and the U.S., with each store bringing in approximately €1.2 million in annual revenue. There is a strong demand for plant-based food products, and the vegan market is projected to reach a value of $40.3 billion by the year 2030.
INX is introducing a new form of investment opportunity for companies such as Furahaa to expand beyond the conventional stock market. By listing FURA tokens, INX aims to democratize finance by leveraging blockchain technology to provide increased transparency, convenience, and accessibility for investors.
Datika, the CEO of INX, expressed excitement about the addition of Furahaa tokens to their platform. This collaboration supports their goal of increasing the variety of tangible assets available on the blockchain, providing investors with a compliant and distinctive option compared to conventional stock markets. By working together, they are making it possible for people to invest in assets that align with both financial and environmental objectives.
INX is connecting the worlds of traditional finance and blockchain by offering a regulated platform where digital securities like FURA can be traded. Their goal is to provide a safe and transparent environment for investors to access tokenized assets by merging the best aspects of traditional markets with blockchain technology.
In general, Furahaa Group has made progress towards its goal of being inclusive and sustainable. Investors now have the opportunity to support a business that is growing and socially conscious, while also reaping the rewards of digital securities.
Note from the editor: This text was composed with the help of artificial intelligence and has been reviewed and verified for accuracy by Jason Newey.
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Jason Newey is an experienced journalist who focuses on NFTs, the Metaverse, and Web3 technologies. He has a strong background in digital media and blockchain technology, allowing him to effectively communicate complicated ideas in his engaging and informative articles.
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